Hard Rock Bet Upgrades In Arizona With New App

Written By Hill Kerby on July 19, 2023 - Last Updated on July 31, 2023
Hard Rock Bet AZ Sportsbook

Hard Rock Sportsbook has launched the Hard Rock Bet App, now live in Arizona. The Arizona sports betting app is sure to give bettors their money’s worth, coming alongside the rebranding of Hard Rock’s digital assets under the same Hard Rock Bet name.

Along with the new name, the app brings a new look, an improved interface, new parlay-focused components, and a rewards program, which we’ll detail below.

Bet focuses on parlays and rewards

The new Hard Rock AZ sports betting app follows the grand opening the retail sportsbook. On July 8, the Hard Rock retail sportsbook opened at Twin Arrows Navajo Casino Resort in Flagstaff.

The new Hard Rock Bet app will distinguish itself from other Arizona online sportsbooks with an upgraded interface and cutting-edge parlay-focused features.


Hard Rock Bet App


The new app puts all betting lines, live wagering, boosts, AZ sports betting promos, and more within easier access at the touch of a finger. Everything about the interface creates a more user-friendly experience.

Flex parlay

Furthermore, Hard Rock Bet’s new flex parlay feature makes for an entirely new way to bet. Unlike traditional parlays, which require bettors to win 100% of bets, flex parlays allow you to pick fewer bets to hit and still win.

Say you place a wager on a five-team parlay. With a flex parlay, you can choose the number of wins you feel confident will win, for example, four. If four of your five selections win, your bet wins even if the fifth game results in a loss.

Flex parlays are available for any bets with three to 10 legs. Odds change depending on the minimum number of wins you choose to require.

Of course, traditional parlays, same-game parlays, prop bets, etc., are all still available.

Play-by-play micro betting

Hard Rock Bet’s second feature targets fans who don’t have the time or desire to watch an entire game to sweat a bet’s outcome.

Play-by-play micro-betting allows you to bet on outcomes such as the winner of an opening tip-off, pitch speed, the result of a game’s next possession, the next player to score, and more.

It is currently available for MLB betting and will be offered for NFL, NBA, and NCAA football and basketball when those seasons begin.

Hard Rock Bet loyalty program

The revamped Hard Rock Bet loyalty program comes alongside the app’s release, giving players rewards points for every bet made based on their tiered player level.

Six tiers offer perks like rewards points multipliers (1x to 10x), daily odds boosts and promos, birthday and player anniversary bonuses, loyalty boosts, and other tier-specific promotions.

  • Member
  • Bronze
  • Silver
  • Gold
  • Platinum
  • Diamond

Users can see their loyalty rewards balance inside the app. This section provides a calculator to estimate future points accrued from wagers, depending on wager amount, odds, and player tier.

It also provides options for redeeming points, such as earning bonuses, bonus bets, and mystery wheel spins. As little as 325 bonus points can earn players a $100 spin on the mystery wheel, but prizes go as high as a Tesla Model Y for six million rewards points.

New bet app live in five states

Hard Rock announced the change Monday for its customers in five states:

  • Arizona
  • Indiana
  • Ohio
  • Tennessee
  • Virginia

The app is available for download in the App Store and at Google Play, identifiable by its trademark guitar logo.

Customers in New Jersey are still on the old Hard Rock Sportsbook and Casino apps but will soon transition to the new app.

A Florida launch could also be on the horizon after the D.C. Circuit Court of Appeals provided a favorable ruling on a sports betting compact from 2021. Hard Rock’s gaming presence in Florida makes it a front-runner for market access if and when full legalization happens.

Should the state legalize AZ online casinos in the future, this new Hard Rock app will set itself for success in that ultra-competitive gambling market as well.

Photo by Hard Rock Bet
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Hill Kerby

Hill Kerby is a proponent of safe, legal betting, and is grateful to be able to contribute to growing the industry. He has a background in poker, sports, and psychology, all of which he incorporates into his writing.

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